For most TV production companies and sports organisations the sale of broadcasting, streaming and media rights is now the biggest source of revenue and incremental in funding the production of events.

Royalties earned by broadcasters from selling the rights to their exclusive footage to other media outlets enable them to invest in the costly organisational and technical infrastructure involved in broadcasting to million of fans all over the world.

Competitive sport has become a global million-dollar industry, largely in part because of intellectual property right and partnerships between media, sponsors and sports authorities, and with the rise in demand for "pay-per-view" content, this is only expected to rise.

IGPR's experience in brokering the trading of media rights across broadcast, digital, mobile and fixed media ensure maximum revenues and audiences for our clients.

We don't have a choice on whatever we do social media, the question is how well we do it 

Eric Qualman
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